How to format your references using the Journal of Marketing Research citation style

This is a short guide how to format citations and the bibliography in a manuscript for Journal of Marketing Research (JMR). For a complete guide how to prepare your manuscript refer to the journal's instructions to authors.

Using reference management software

Typically you don't format your citations and bibliography by hand. The easiest way is to use a reference manager:

Paperpile	The citation style is built in and you can choose it in Settings > Citation Style or Paperpile > Citation Style in Google Docs.
EndNote	Download the output style file
Mendeley, Zotero, Papers, and others	The style is either built in or you can download a CSL file that is supported by most reference managers.
BibTeX	BibTeX styles are usually part of a LaTeX template. Check the instructions to authors if the publisher offers a LaTeX template for this journal.

Journal articles

Those examples are references to articles in scholarly journals and how they are supposed to appear in your bibliography.

Not all journals organize their published articles in volumes and issues, so these fields are optional. Some electronic journals do not provide a page range, but instead list an article identifier. In a case like this it's safe to use the article identifier instead of the page range.

A journal article with 1 author

LeBlanc, Lindsay J. (2014), “Atomic physics: Polar exploration,” Nature, 505 (7485), 627–28.

A journal article with 2 authors

Grant, Peter R. and B. Rosemary Grant (2002), “Unpredictable evolution in a 30-year study of Darwin’s finches,” Science (New York, N.Y.), 296 (5568), 707–11.

A journal article with 3 authors

Tria, F., S. Pompei, and V. Loreto (2013), “Dynamically correlated mutations drive human Influenza A evolution,” Scientific reports, 3, 2705.

A journal article with 4 or more authors

Noguchi, T., T. Nakamura, M. Kimura, M. E. Zolensky, M. Tanaka, T. Hashimoto, M. Konno, A. Nakato, T. Ogami, A. Fujimura, M. Abe, T. Yada, T. Mukai, M. Ueno, T. Okada, K. Shirai, Y. Ishibashi, and R. Okazaki (2011), “Incipient space weathering observed on the surface of Itokawa dust particles,” Science (New York, N.Y.), 333 (6046), 1121–25.

Books and book chapters

Here are examples of references for authored and edited books as well as book chapters.

An authored book

Datta, T. K. (2010), Seismic Analysis of Structures, Chichester, UK: John Wiley & Sons, Ltd.

An edited book

Begall, Sabine, Hynek Burda, and Cristian E. Schleich (Eds.) (2007), Subterranean Rodents: News from Underground, Berlin, Heidelberg: Springer.

A chapter in an edited book

Tönnies, Sascha and Wolf-Tilo Balke (2010), “Uncovering Hidden Qualities – Benefits of Quality Measures for Automatically Generated Metadata,” in Research and Advanced Technology for Digital Libraries: 14th European Conference, ECDL 2010, Glasgow, UK, September 6-10, 2010. Proceedings, Lecture Notes in Computer Science, M. Lalmas, J. Jose, A. Rauber, F. Sebastiani, and I. Frommholz, eds., Berlin, Heidelberg: Springer, 30–37.

Web sites

Sometimes references to web sites should appear directly in the text rather than in the bibliography. Refer to the Instructions to authors for Journal of Marketing Research.

Blog post

Andrew, Elise (2014), “Surinam Toad Childbirth: Trypophobics Need Not Apply,” IFLScience, IFLScience, (accessed October 30, 2018).

Reports

This example shows the general structure used for government reports, technical reports, and scientific reports. If you can't locate the report number then it might be better to cite the report as a book. For reports it is usually not individual people that are credited as authors, but a governmental department or agency like "U. S. Food and Drug Administration" or "National Cancer Institute".

Government report

Government Accountability Office (2003), “Aviation Safety: Undeclared Air Shipments of Dangerous Goods and DOT’s Enforcement Approach,” Washington, DC: U.S. Government Printing Office.

Theses and dissertations

Theses including Ph.D. dissertations, Master's theses or Bachelor theses follow the basic format outlined below.

Doctoral dissertation

Sampson, Rebecca (2010), “The effects of foster care on children: A comparison of 18th century through modern day foster care practices,” Doctoral dissertation, Long Beach, CA: California State University, Long Beach.

News paper articles

Unlike scholarly journals, news papers do not usually have a volume and issue number. Instead, the full date and page number is required for a correct reference.

New York Times article

Wagner, James (2017), “For Mets, It’s Injury After Injury, Year After Year,” New York Times, B9.

In-text citations

References should be cited in the text by name and year in parentheses:

This sentence cites one reference (LeBlanc 2014).
This sentence cites two references (Grant and Grant 2002; LeBlanc 2014).

Here are examples of in-text citations with multiple authors:

Two authors: (Grant and Grant 2002)
Three authors: (Tria, Pompei, and Loreto 2013)
4 or more authors: (Noguchi et al. 2011)

About the journal

Full journal title	Journal of Marketing Research
Abbreviation	J. Mark. Res.
ISSN (print)	0022-2437
ISSN (online)	1547-7193
Scope	Business and International Management Marketing Economics and Econometrics